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How to get Soho House’s DUMBO House look in your home

Lick x Soho House paint palette collaboration

WordsMegan Lambert


If you’re a fan of the design behind Soho House’s DUMBO House in NYC and want to embrace some of that retro decor style in your home, look no further. With the help of Soho Home, Soho House’s very own interiors and homeware brand, now you can get the DUMBO House look in your home. So, for interiors that boast all the richness and vibrance of the city that doesn’t sleep, this is our guide to injecting a little bit of Soho House style at home.

Inside Soho House's DUMBO House in New York City

Purple 03 DUMBO House Paint

Purple 03 DUMBO House bottles Brooklyn’s boldness and lust for life. Inspired by Pritzker Prize-winning Mexican architect, Luis Barragán, the House’s colour palette is as rich and vibrant as the block-colour buildings that brought him to fame. From opulent purples, earthy ochres, rich teals, to warming pinks, it’s an energising palette that makes a statement. Pair Purple 03 DUMBO House with these jewel-coloured hues in your fabrics, furnishings, and artwork.

Sink-into sofas

Channelling DUMBO House’s relaxed lounge areas, with deep, sink-into sofas. You’ll spot plenty of retro-inspired silhouettes throughout the House, in brushed velvet and jewel tones. Just like the Soho Home Ashford 3-seater sofa in rust velvet. A gorgeous blend of contemporary style with seventies references, those large, squishy seat pads encourage you to stay a while, creating a laid-back, casual atmosphere whilst its autumnal colour palette gives off a warm and cosy feel.