sustainable living4 min read

12 inspiring sustainability creators you should follow today

Sustainable creators

WordsMegan Lambert


We’re all about using our online presence as a force for good. Whether it’s sharing the best zero-waste supermarkets or London’s best eco-friendly hotels, wherever possible we aim to make living sustainably that little bit easier. As do these sustainability creators. From plant-based advocates to going plastic-free, however big or small, these are the people making a difference on the road to a more sustainable lifestyle. 

Poppy Okotcha

An ecological home grower when she’s not off foraging, @poppyokotcha is teaching us how to create an edible and medicinal garden. An ambassador for Nature is a Human Right, her Instagram is filled with useful how-tos and gardening inspiration. Check out her website to sign up for her newsletter.

Why follow them? A big believer in gardening for small spaces Poppy says you can grow a garden’s worth of vegetables in just one planter.

Poppy Okotcha

Alice Aedy

Co-founder of, @aliceaedy is a documentary photographer, filmmaker, and campaigner focused on telling human stories of those on the frontlines of the climate crisis, refugee crisis, and the fight for women’s rights. A creative storyteller striving for a better future, her work has taken her across the globe, from COP26 to the Amazon rainforest.

Why follow them? Her realistic approach to climate change: “If everyone had to be perfect, we would have a very small movement.”

Alice Aedy

Jack & Finn Harries

Brothers @finnharries and @jackharries make up the other two-thirds of the team (alongside Alice Aedy). Together, this trio have become a force to be reckoned with amongst the climate activist community.

Why follow them? They are currently working alongside @careorg to fundraise money for those affected by the Ukraine refugee crisis.